Dataset: The Past, Present and the Future: Sales Forecasts, Consumer Attitudes, Demographics and Economics, 2016

Abstract

The Norwegian agricultural sector is strongly regulated and protected. A main pillar in the agricultural policy is to ensure a balance between domestic production and consumption of meat, eggs and dairy products. There have been significant changes in consumption. Changes in relative prices and real income are important in explaining these changes, but demographic factors such as an ageing and more heterogeneous population also have large impacts on the consumption of many foods over time. Finally, changes in preferences and attitudes affect the consumption. In this project, consumer research that is relevant for making forecasts for the sales of agricultural products have been conducted, and improved forecasting models for the short-run (1 year) and the long-run (10 years) for sales of beef, pork, lamb, chicken, eggs and selected dairy products were made. The project specifically investigated the effects of changes in economic factors, demographic factors, and consumer attitudes and preferences. As a part of the project, two comparative studies focusing on attitudes and demographics were carried out in Norway and the US. A specific study related to the effects of immigration was also conducted in the US. Based on the consumer research in the proposal, improved forecasting models have been developed in cooperation with Nortura, Tine, the Norwegian Agricultural Authority, the Norwegian Dairy Council, the Norwegian Poultry and Meat Council, and the Agricultural Budget Committee.

This dataset includes four surveys from Norway on consumption of meat and dairy products, in addition to two Best-Worst surveys conducted in Norway and the US. In addition, data from Statistics Norway's Consumer Expenditure Surveys, time series data from Nortura concerning the sales and prices of meat from 1980 to 2015, time series data provided by the Norwegian Dairy Council concerning the sales of dairy products from 1995 to 2015, the survey “Norsk Monitor” by Ipsos MMI, american data on daily consumption of food, and data from the NHANES database provided by the US Department of Agriculture has been used.

For access to the dataset, use the NSD application form:  

http://www.nsd.uib.no/nsd/english/orderform.html

Variable Groups

Full Title

The Past, Present and the Future: Sales Forecasts, Consumer Attitudes, Demographics and Economics, 2016

Identification Number

NSD2389

Authoring Entity

Name Affiliation
Rickertsen, Kyrre Norwegian University of Life Sciences

Producer

Name Affiliation Abbreviation Role
Rickertsen, Kyrre Norwegian University of Life Sciences NMBU Principal Investigator

Copyright

Copyright (C) 2016 Kyrre Rickertsen, NMBU

Funding Agency/Sponsor

Name Abbreviation Role Grant
The Research Council of Norway RCN 233800

Data Distributor

Name Affiliation Abbreviation
NSD – Norwegian Centre for Research Data NSD

Version

Date: 2017-02-03

Notes

Original data from Kyrre Rickertsen, Norwegian University of Life Sciences are documented and prepared, first NSD-version.

Bibliographic Citation

"The Past, Present and the Future: Sales Forecasts, Consumer Attitudes, Demographics and Economics, 2016". Data collected by Kyrre Rickertsen, Norwegian University of Life Sciences. First NSD edition, Bergen 2017.

List of Keywords

Topic Classification

Time Period Covered

Start End Cycle
1980 2016

Date of Collection

Start End Cycle
2014-01 2016-12

Country

Norway  (NO)

Geographic Coverage

Country

Geographic Unit

County

Unit of Analysis

Individual

Universe

Consumers of foodstuffs

Kind of Data

Survey data

Time Method

Panel

Data Collector

Sampling Procedure

The data includes four surveys from Norway on consumption of meat and dairy products conducted by IPSOS MMI in 2015 and 2016, and Best-Worst surveys conducted in Norway and the US.

Mode of Data Collection

Web survey

Location

Availability Status

NSD can in agreement with the Principal Investigator make data from "The Past, Present and the Future: Sales Forecasts, Consumer Attitudes, Demographics and Economics, 2016" available when ordered. After 31.12.18 the data will be available for research, teaching and students when ordered.

Extent of Collection

6 data files; different formats can be made.

Restrictions

NSD can in agreement with the Principal Investigator make data from "The Past, Present and the Future: Sales Forecasts, Consumer Attitudes, Demographics and Economics, 2016" available when ordered. After 31.12.18 the data will be available for research, teaching and students when ordered.

Citation Requirement

Users are obliged to refer to producer and distributor of the data by writing the following in forewords or footnotes in eventual publications:
"(Some of) the data applied in the analysis in this publication are based on "The Past, Present and the Future: Sales Forecasts, Consumer Attitudes, Demographics and Economics, 2016". The survey was financed by The Reasearch Council of Norway. The data are provided by Kyrre Rickertsen, Norwegian University of Life Sciences and prepared and made available by NSD – Norwegian Centre for Research Data. Neither Kyrre Rickertsen, Norwegian University of Life Sciences, The Research Council of Norway nor NSD are responsible for the analysis/interpretation of the data presented here.

Deposit Requirement

Access to data is given on the condition that NSD gets a PDF-file of eventual reports that are written on the basis of the data. This to ensure best possible information of the use of data we distribute.

Conditions

The order form has to include name, institutional affiliation, project title, information about sources of financing and postal address. A declaration of secrecy has to be signed before delivery of data.

Disclaimer

Neither Kyrre Rickertsen, Norwegian University of Life Sciences, The Research Council of Norway nor NSD are responsible for the analysis/interpretation of the data presented here.

Related Materials

NILF Spørreskjema

Questions to Norwegian-American Internet Survey, 2015 (October 6)

Spørsmål til norsk-amerikansk internett survey, 2015 (6. oktober)

Related Publications

Dietary Guidelines for Americans 2015-2020, Eight Edition

U.S. Department of Health and Human Services and U.S. Department of Agriculture (2015) 2015-2020 Dietary Guidelines for Americans. 8th Edition, December 2015. Available at http://health.gov/dietaryguidelines/2015/guidelines/.

National Health and Nutrition Examination Survey, 2013-2014

National Center for Health Statistics (2014) National Health and Nutrition Examination Survey, 2013-2014, NHANES.

Metadata Index

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